Is Native Coconut & Vanilla Shampoo and Conditioner Worth It?
Worth it, if you want gentle over heavy-duty
You're standing in the shower reading the back of a bottle because the front just said 'naturally derived' and gave you nothing to work with. Your hair's been dry and a little dull lately, maybe from color, maybe from the last shampoo that promised too much. You want something simple that actually does what it says, not a chemistry lecture and not a letdown.
Here's the bit the listing buries: this whole set runs on ten ingredients, and what's missing matters more than what's in it. Instead of sulfated surfactants (the harsh detergents that strip your scalp's natural oil fast), it uses coconut oil-derived cleansers, which clean gently rather than aggressively. That's the whole trick: a gentler cleanser means less oil stripped per wash, which means less rebound oiliness later and less need to over-condition. Food-grade cleansing salts and citric acid do the quiet supporting work of keeping the formula's pH balanced, which is what keeps hair cuticles lying flat instead of roughed up, which is where the shine and the 'silky' feel actually come from. No silicone is the other half of the story: silicone gives instant slip by coating the strand, but it also builds up over time and needs a stronger wash to remove. Skip it, and you get a cleaner rinse but less of that immediate smoothed-down feel, especially on fine hair. The coconut and vanilla scent rides on top, no dye added to color it.
So you're not buying a deep-repair treatment here, you're buying a gentle, honest clean, and gentle cuts both ways. Damaged or color-treated hair gets moisture without a stripping wash, but if your hair is fine or oily at the roots, a lighter formula can mean less weight and less lasting smoothness than a silicone-heavy one. The real question isn't whether it's natural, it's whether your hair type wants gentle or wants heavy lifting.
Worth it if
- Your hair is dry, damaged, or color-treated and reacts badly to sulfates
- You want a shorter, simpler ingredient list without dyes or silicone
- You like a coconut-vanilla scent that isn't artificial-smelling
Skip it if
- Your hair is fine and gets weighed down without added smoothing agents
- You rely on silicone-based products for frizz control day to day
- You have very oily roots and want a stronger clarifying wash
Not for fine or easily-weighed-down hair that relies on silicone smoothing to look finished.
If you've got dry, damaged, or color-treated hair and want a sulfate-free wash that won't overdo it, this is a quiet yes. If your hair is fine and needs a silicone or heavy conditioning agent to look smooth by lunchtime, this gentler formula probably won't get you there on its own.
Amazon shoppers rate it 4.4 out of 5 across 14,348 ratings. That is their number, not ours.
Before you go
Is native shampoo actually good for your hair?
Yes, for dry, damaged, or color-treated hair. The sulfate-free, silicone-free formula cleans gently without stripping natural oils. Fine or oily hair types may find it lighter than expected.
What is the healthiest natural shampoo and conditioner?
There's no single answer, but a shorter ingredient list free of sulfates, silicones, parabens, and dyes, like this one, is generally the benchmark people look for in a gentler formula.
What color is the Native coconut and vanilla shampoo?
It's formulated without added dyes, so it keeps a natural, undyed appearance rather than a bright artificial color.
By the numbers
beauty products reviewedThis one is a yes with a condition attached.
other reviews field the same questionIs native shampoo actually good for your hair?
comes up across our beauty coverage, not just here — one of the things worth settling before you choose.
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Full spec sheet
| Product Dimensions | 3.23 x 3.54 x 8.39 inches; 2.06 pounds |
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